Seminar Description:
Looking for great idea to help your organization become more globally competitive?

Have a great idea but not sure what to do with it?

Innovation ranges from the way we do business to the products that we sell.  Some say ‘If you are not innovating, you may be dying’. Too often many great ideas do not even make it to market. Whether your idea is in the form of a product, a service, or even something intangible, it needs to be commercialized in order to enhance competitiveness and create new business value. 

This full-day workshop will help you establish a process for innovation and commercialization to help you become more globally competitive. During this interactive workshop, facilitator Jeff Jennings, SDCI will discuss:  
·         where innovative ideas come from
·         key inputs to innovation
·         how companies are fostering innovation 
·         strategies for commercialization
·         business value creation
·         making it happen and measuring success
 
Target audience: companies looking to manage, develop and foster innovation within their organization including business leaders, entrepreneurs, marketing / sales staff and product development specialists. 
 
Facilitator Description:
Facilitator Jeff Jennings , Strategic Directions Consulting Inc. (SDCI)
Jeff holds a B.Sc. in Microbiology / Biochemistry from the University of New Brunswick and post graduate studies (M.Sc.) in Microbiology / Biochemistry with the Departments of Biology and Medicine at the University of Ottawa. He is a frequent public speaker and regularly publishes on strategic management issues.
 
Jeff’s background includes 25 years of diversified experience in industry with several multinational organizations and with governments. He provides clients with a range of experience including strategic planning, leadership development, new business development, business process re-engineering, collaborative venture strategies, change management, development of sales strategy, product marketing strategy, competitive assessment, organizational assessment, market research/surveys and benchmarking.
 
Jeff has actively been engaged in developing various networks to foster innovation and the commercialization of new products through collaboration with scientists, universities, entrepreneurs, funding agencies, government and consumers. This diverse background facilitates creative solutions by allowing cross pollination of ideas and concepts between industry sectors.
 
Jeff currently teaches course on commercialization and innovation at the University of New Brunswick, Saint John.