WestJet Encore Effect
Join the Fredericton Chamber of Commerce and the Fredericton Rotary Club for a Luncheon...
Presenter: Ferio Pugliese, President, WestJet Encore
Ferio Pugliese, President, WestJet Encore, talks about the “WestJet Encore Effect”.
WestJet Encore is a regional airline that is not afraid to mix it up with the competition. Within two years of the launch of WestJet Encore on June 24, 2013, the regional airline has grown from two aircraft serving five cities in Western Canada to 18 aircraft soon serving 31 destinations across Canada. In the twelve months after the launch of WestJet Encore in to new markets, traffic rose as high as 55 per cent while fares decreased as much as 40 per cent, introducing the “WestJet Encore Effect” into communities across the country. Ferio will talk about why he and the folks at WestJet Encore are working hard to bring lower fares and better choices to regional travel, and how the five secrets of the WestJet Encore culture and people-centric approach is putting them miles above the competition.
Here is Mr. Pugliese's bio:
"I have come across many organizations that talk about the importance of values and culture. At WestJet we do more than talk about it, we LIVE IT! Our culture drives a superior guest experience that is brought to our guests consistently every day. That's because we have the right people on our team. That's what makes me a proud WestJetter."
"In this competitive industry, we can never lose sight of the things that are fundamentally important to sustaining and growing our business. As a people-driven company, focused on being an industry leader, we are soaring to new heights and landing on great opportunities every day. That's the spirit of WestJet."
Ferio Pugliese became President of WestJet's regional airline, WestJet Encore, in November 2012. Ferio joined WestJet in 2007, initially serving as WestJet's Executive Vice-President People, Culture and Inflight Services. Ferio was responsible for overseeing all aspects of WestJet's People (human resources, corporate real-estate and inflight services) department. Ferio and his team were also instrumental in defining and executing people plans that supported WestJet's culture and strategic direction.
Ferio is extremely proud that WestJet has been named to Canada's Corporate Cultures Hall of Fame, was recognized as one of Canada's Most Admired Corporate Cultures for four consecutive years (2005-2009), and was also cited by Hewitt Associates as one of Canada's best employers in 2009 and third on their list of the top 50 in Canada in 2012.
A certified Human Resources Professional (CHRP), Ferio holds a Master of Arts degree in Adult Education from Central Michigan University, an Honours Bachelor of Arts degree in Social Science, and an Honours Bachelor of Commerce degree from the University of Windsor. He is a member of the Conference Board of Canada's Human Resources Executive Council and has worked in various senior leadership roles. Prior to joining WestJet his previous roles included Vice President, Human Resources, at Catalyst Paper Corporation in Vancouver, Director of Human Resources Development at Windsor Casino Ltd., and Director of Human Resources Development at Casino Rama, Carnival Resorts and Casinos.
In 2007, Ferio was recognized by Caldwell Partners as one of Canada's Top 40 Under 40. With a passion for business, Ferio believes in always pushing your comfort zone and believing in yourself and the people around you, so that together you can reach new heights. Originally from northern Ontario, Ferio loves the great game of hockey and skiing. He and his wife, Pam, and their three children Nicholas, Nathan and Natalya, are enjoying life in western Canada. Ferio's favourite WestJet destinations include Nassau, Maui and Vancouver.